HILFIGER DENIM
HILFIGER DENIm
3 campaigns. zero paid-media budgets. 1 new social strategist.
CAMpaign 1 | an island state of mind
spring/summer '17 was all about disrupting the expected & making room for one-of-a-kind moments.
CASE FILM | SS '16 | Campaign results
campaign 2 | 24/7 All-access
THis campaign was all about opening up the world of #hilfigerdenim to the fans.
THE SUPERSTARS | Capmaign vid
shots for social | BY INSTAGRAM royalty @BRYANT
360 vid | on-set teaser w/ Hailey baldwin
The SUPERFANS | Shot for Insta by @Bryant eslava
shots for social | BY INSTAGRAM royalty @BRYANT
HERO product vid | DYNAmic stretch Jeans
FOR millenials...
...BY MILLENNIALS
CAMPAIGN 3 | 24/7 live. love. l.a.
for Spring '17 we invited creator NASH grier to set & let the l.a. vibes to the talking.
Sofia richie, anwar hadid & Lucky Blue smith